Launched in Auckland, New Zealand, on 25 January at an event celebrating Kelly Tarlton’s Antarctic Encounter/Underwater World 25th anniversary, the primary objective of the Trust is the rescue and rehabilitation of sick or injured marine wildlife – and their eventual release back into the wild. Over the past 25 years Kelly Tarlton’s has facilitated the rescue, rehabilitation and release of hundreds of marine wildlife. The establishment of the Trust is imperative to ensure this kind of work continues and advances says Mr Horne, CEO of Kelly Tarlton’s Antarctic Encounter & Undersea World. The Trust’s second core objective is educating the general public (especially primary, secondary and tertiary students) about the importance of caring for our marine environment and helping them to get to know the fascinating creatures who live in our waters a little better. The Trust will be financed via donations through fundraising efforts and contributions.